Joined
·
1,355 Posts
From Consumer Reports:
2014 Car-Brand Perception Survey
Performance
That performance is even a top car-buying factor means the tough economy can’t keep down driving enthusiasm. Of course, the definition of performance has evolved over time to mean much more than raw power. As we have seen in recent years, standout brands tend to offer a balance of sporty and fuel-efficient models. Chevrolet exemplifies this concept, as it takes the lead for 2014 propelled by the Corvette Stingray, Camaro, and SS, with the Cruze diesel and extended-range hybrid Volt probably proving to be factors, as well. BMW remains in second place, bolstered by hot M models and turbocharged engines that strive to improve acceleration and fuel efficiency, plus its electrified i3 and i8. Audi breaks into the top-tier for performance this year, driven by sporty S and RS models, as well as increased availability of diesel engines.
When it comes to exotic performance, Lamborghini edged out Ferrari this year, probably aided by its recent poster-worthy new cars and concepts. The top 10 here rounds out with Toyota, Ferrari, Porsche, Dodge, and Subaru—all brands with a compelling performance story to tell.
Performance
Brand 2014 (%) Brand 2013 (%)
Chevrolet 22 Ferrari 20
BMW 20 BMW 20
Ford 18 Chevrolet 19
Audi 17 Ford 18
Lamborghini 16 Honda 16
These are the top five brands that car owners consider the best in this category. The accompanying percentage reflects those respondents who are aware of the brand and named the brand as their number one choice for performance.
2014 Car-Brand Perception Survey
Performance
That performance is even a top car-buying factor means the tough economy can’t keep down driving enthusiasm. Of course, the definition of performance has evolved over time to mean much more than raw power. As we have seen in recent years, standout brands tend to offer a balance of sporty and fuel-efficient models. Chevrolet exemplifies this concept, as it takes the lead for 2014 propelled by the Corvette Stingray, Camaro, and SS, with the Cruze diesel and extended-range hybrid Volt probably proving to be factors, as well. BMW remains in second place, bolstered by hot M models and turbocharged engines that strive to improve acceleration and fuel efficiency, plus its electrified i3 and i8. Audi breaks into the top-tier for performance this year, driven by sporty S and RS models, as well as increased availability of diesel engines.
When it comes to exotic performance, Lamborghini edged out Ferrari this year, probably aided by its recent poster-worthy new cars and concepts. The top 10 here rounds out with Toyota, Ferrari, Porsche, Dodge, and Subaru—all brands with a compelling performance story to tell.
Performance
Brand 2014 (%) Brand 2013 (%)
Chevrolet 22 Ferrari 20
BMW 20 BMW 20
Ford 18 Chevrolet 19
Audi 17 Ford 18
Lamborghini 16 Honda 16
These are the top five brands that car owners consider the best in this category. The accompanying percentage reflects those respondents who are aware of the brand and named the brand as their number one choice for performance.
